Fashion for Every Body: 5 Ways to Spot a Size-Inclusive Brand

Are you obsessed with binge-watching Bridgerton for the stunning Recency-era costuming (fine, and the spicy romance plotlines)? Are you contemplating crocheting your own knitwear? Do your friends always beg you to come to trivia night because—let’s face it—you know almost everything about fashion and pop culture?

If you answered yes to any of these questions, chances are your love of fashion has made you a little curious about standardized clothing sizes and modern, size-inclusive brands. Believe it or not, having standardized clothing sizes for women is a relatively new concept, developed in the ‘40s and ‘50s. If you didn’t make your own clothes it was commonplace to need to alter them at home or visit a tailor.

If you dream of a world where you don’t have to lug an armful of clothes to the fitting room or order plenty of sizes online just to find the perfect pair of plus size jeans, you might wish you were born in a different generation. Luckily, you don’t need a time machine to find clothes that fit like they were tailor-made for you—you just need a brand that understands size inclusivity. Here’s what to know about size-inclusive brands, why they’re important, and how to find them.

Copy of EP527931_2657_2_1080x.jpeg

What Is Size Inclusivity? 

Size inclusivity is about so much more than offering a few petite and plus size options in select styles—it’s about celebrating all body types through fashion! Size-inclusive brands offer updated styles in a variety of sizes, from curvy jeans to petite pieces that keep up with the latest streetwear trends. 

Variety in sizing is more than just a box to check; it’s a way to help everyone express themselves and celebrate their beauty through fashion. 

Why Is Choosing Size-Inclusive Brands Important? 

Shopping is about more than simply staying up-to-date with trends, refreshing your closet, and curating unique outfits—it can be a way to create meaningful change in the world. Just like buying local produce or opting for oat milk can help you reduce your carbon footprint, supporting fashion brands that align with your values can help you change the landscape of the fashion industry. 

Diverse, inclusive brands not only offer a broader range of styles, but they also break norms and set new, better standards for the beauty and fashion industries. While most forward-thinking fashionistas know how important it is to shop with brands that offer sustainable fashion options, intentionally choosing brands that offer versatile styles and size options is also a great way to make a difference while shopping.

So, how can you find brands that truly embody size inclusivity? Here are five ways to spot a size-inclusive brand. 

Versatile Styles

Keeping up with trends, exploring vintage-inspired styles, and trying out new aesthetics is what fashion is all about, which is why truly size-inclusive brands offer more than just a few plus size or petite options.

When searching for size-inclusive brands, look for designers who go above and beyond by offering cutting-edge styles in a variety of sizes, from low rise flare jeans to colorful cargo pants. Here are a few more silhouettes you might find with a size-inclusive brand: 

  • Skinny
  • Straight
  • Bootcut
  • Wide Leg

Helpful Fit Guides 

Detailed fit guides are the key to finding comfortable, well-made clothing that boosts your confidence and speaks to your unique style. To find size-inclusive brands, look for designers that do more than simply provide measurements. 

Search for brands that offer a variety of size categories—such as girls, junior, missy, petite, and plus size options—as well as corresponding measurement guides. Brands that provide additional resources that go beyond size—like fit guides that help you find your dream pair of plus size jeans and style quizzes that match you with your perfect products—can help you find clothes that fit comfortably and celebrate your inimitable look.

Materials That Move with You

When it comes to finding clothes that flatter your figure and feel comfortable, materials make all the difference. Since sizing is only one aspect of well-fitting clothing, inclusive brands design styles in a variety of materials designed to shape, complement, and enhance all body types. 

Stretchy, comfortable materials can not only make your clothes feel great but also help you achieve that tailor-made, outfit-enhancing look. Plus size stretchy jeans designed with a movable blend of cotton, nylon, and spandex can offer unparalleled comfort and a sleek style, whereas a cargo mini skirt crafted from a cotton-based fabric blend can provide a flattering structure to any outfit.

Expertly Crafted Designs

You might cuff your pants when you want to show off your new shoes and add length to your legs, or opt for a French tuck to accentuate your waistline. Similar to how the right styling tricks can help you look and feel your best, innovative design techniques can help elevate the fit and style of your closet staples. 

After all, size inclusivity goes beyond just offering more sizes; it involves designing clothes with various body types in mind. From tummy control jeans constructed with a built-in front panel that smooths and flatters to clothing items with well-placed pockets that elevate your look, size-inclusive brands take the time to design styles with real people—not just measurements—in mind. 

Copy of EP988953-L108-1.jpg

Models of All Sizes

A quick glance at a brand’s website can be your first clue on if they’re truly size-inclusive. Does their website boast a variety of sizes but only display photos of their clothing on sample-size models? Or do they showcase a vast range of models and body types across their website, from their homepage to product pages? 

Brands that represent models of all shapes and sizes can help redefine beauty standards and make online shopping easier. After all, being able to see how those cute plus size jeans look on a model with a similar body to your own can help you decide whether they suit your style. 

Pulling It All Together

Whether your new favorite TV show or current crafting obsession has made you more curious about the fashion industry’s sizing standards, learning about size inclusivity can be empowering. Inclusive sizing gives you the freedom to express yourself through fashion and choose styles that celebrate your authentic personality. 

You might feel like the most outgoing, bubbly version of yourself in your favorite denim skirt, Chelsea boots, and thrifted band tee. Maybe you swear your lucky dark wash flares and cropped blazer gave you the confidence to nail that interview and land your dream job. Styling your favorite high rise mom jeans with a cable-knit sweater might help you channel your inner girl-next-door vibe. Whatever your signature aesthetic is, the right sizes and styles can help you express it with confidence.

After all, fashion is a form of self-expression, a way to celebrate what makes you—you. The first step to shopping for styles that make you feel confident is to find inclusive brands that offer diverse sizing.

About YMI Jeans

Denim and fall go together like early mornings and oat milk lattes. After all, the right pair of jeans can turn any look from simple to show-stopping, whether you need an outfit for fall football games or Thanksgiving weekend. By merging fashion styles with streetwear trends, YMI Jeans designs clothing and accessories to suit any style—and season. This iconic, Los Angeles-based denim fashion brand designs staples and on-trend statement pieces for the style icon in everyone. Their comfortable low rise flare jeans can help you be the most stylish person at the apple orchard this fall, while their curvy jeans are sure to turn heads during your next study date. With jeans that feel tailor-made, you’ll look and feel confident this fall.

For stunning styles in a variety of sizes, check out https://ymijeans.com/